If you’re active on the internet, blogging, marketing, selling, or just looking… you’ve no doubt been exposed to a few (if not many) of the many new platforms used in the WEB 2.0 arena. What I’m referring to specifically would be Facebook, MySpace, Flickr, Twitter, Plurk, SecondBrain, FriendFeed, YouTube and so many more. At my last count there were in excess of 80 some of these programs that users have access to and are constantly using.
One of the most frequently used and it would seem, one of the most talked about, is Twitter. During the recent elections in the United States, this platform was utilized by some of the network television commentators to gather input from the viewers and at times there were so many users sending messages, known as “tweets”, back and forth that the system just could not handle it and would temporarily cease to function.
When any program has that much popularity it’s obvious that if you are a user and have adopted it to gather attention to your online activity, whatever that might be, there’s a good chance that you will get a lot of exposure!
That is what a LOT of the GURU’s are teaching and many are following them right down the garden path to disaster! There is an OLD saying that teaches that you should NEVER put all your eggs in ONE basket! That’s what many users are doing today and their advertising program can (and will) come crashing to a halt if someone who is following them on Twitter decides that they don’t like what you’re saying or how you say it!
There are a couple of ways that Twitter users can handle your content that they don’t like on Twitter. The most POLITE way is to “un-follow” YOU if they’d rather not hear from YOU any more. That’s ALL they have to do.
Then, there are some jerks who like to assert themselves and they BLOCK Twitter users that they don’t want to hear from. When that happens, it pops up a RED FLAG to the “spam meisters” at Twitter and you’re likely to find your account suspended!
If you were using Twitter as your primary method of advertising… simply put… “You Are OUT OF LUCK, Charlie Brown!”
So, what do you do instead? If you still have a twitter account, keep on making your little tweets but do NOT count on twitter as your ONLY source of advertising! Spread it around. There are so many platforms in the WEB 2.0 community that you can benefit from and there are easy ways to do that… Stay tuned for more on easy ways to get your ad’s out to your readers.
David Perkins
(aka: trafficmechanic)
http://rejaw.com/trafficmechanic
http://www.facebook.com/profile.php?id=1347470596
http://www.myspace.com/trafficmechanic
