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Eight Fallacies About Online MLM

Posted on February 10, 2007 by Dave

Much has been said about multi-level marketing (MLM) of the online variety. While a lot of people claim that this is a marvelous way of earning an income in the World Wide Web, an equal number of people condemn it for so many reasons that are borne from the fears they have with something as seemingly novel as online MLM programs.

Which of these fears are true, and which are false? A closer study on some of the issues raised against online MLM programs will reveal the truth behind the subject.

1. Online MLM is a “get rich quick” scheme. This is not true. You will have to invest some time and effort to achieve the highest possible success in this field. Online MLM will not gain for you some passive income, at least not immediately. You will have to develop your network and fill it up with dedicated individuals from whose efforts you will earn lower tiered commissions.

2. Online MLM is a pyramid scheme. It is not. Online MLM is a creative kind of direct selling. Basically, a person is a customer of the MLM program, though unlike other setups, you are given the opportunity to earn because of your purchase.

3. Online MLM is illegal. It is not. If online MLM is illegal, direct selling should likewise be considered as unlawful. Online MLM, after all, is a form of direct selling by its very nature.

4. Online MLM is just as unstable as any pyramid scheme. This is a falsity. Pyramid schemes fail because they don’t have capital to rely on. They depend on the money they could derive from the multi-tiered “investors.” Online MLM is based on real products that are actually sold to consumers. There is a real economy involved, hence ensuring the strength of the legs that support this kind of system.

5. Online MLM requires recruiting. It does not. The term “recruiting” is quite misleading. You just have to pre-sell the MLM program’s products to earn some commissions. Consequently, the people you manage to refer will become members of your down line, and if they decide to pursue the earning opportunities presented by the MLM program itself, you could also earn from their activities.

6. Online MLM requires steep financial investments. This is partly true, though the adjective “steep” is quite relative, as well as questionable. You will have to purchase a package prepared by the MLM program. But this is a condition precedent to the earning opportunities that you will gain access to. Consider it as your enrollment fee. The price of these packages vary, nonetheless, it’s a onetime fee which you are sure to recoup after referring three or more sales.

7. Online MLM is just a fad. Multi-level marketing has been practiced by many enterprises since the 60’s. With the advent of the internet, an online variety is but the logical evolution of this strategy. Surely, something that has become a popular sales technique for such a long time cannot be considered as a mere fad.

8. Online MLM programs are scams. Though some fraudulent companies use MLM programs to hide their devious schemes, most MLM programs are legit. The responsibility to determine credible MLM programs from dishonest ones would lie on the shoulders of the enrollee. Due diligence is required before committing to any undertaking, after all.

Online MLM programs offer great opportunities for amazing income which you could savor and enjoy. Hesitations, of course, are always healthy in endeavors like this. But try to investigate on your fears and you’ll discover that online MLM programs are safe investments that hold so much promise.

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Dave writes from Frederick, Maryland, USA. Check reglarly for his latest PLR
articles and how your use of articles can help or hinder you and your online
business. For more information, you can contact Dave
at: info@daveylee.com or visit Dave online at: www.daveylee.com
***************************************************************************************

Posted in PLR Article Info

Five Things You Always Wanted To Ask About Article Marketing

Posted on February 3, 2007 by Dave

Article marketing is most probably the most effective link building strategy in existence. Picture it this way. Article directories allow you to include a resource box for every article you will submit. Inside this resource box, you could include a link to your website. If you will submit just one article to 100 article directories, you’d immediately receive 100 back links to your website. There are thousands of article directories in the World Wide Web!

Now, if you will submit, say, 5 articles to a hundred directories, you’ll get 500 back links easily! The best part about this strategy is that quite a number of article directories have high page ranks. We’re talking about PR4, PR5, and on occasion, PR7 websites! Having a link to your own website in a website which has a high page rank would give a significant boost to your own pages’ search engine standing!

All seems rosy with article marketing, but as with everything else, there are doubts as to its real nature.

Let’s have a no hold barred, truly in depth discussion about the matter, by asking the questions you always had in your mind but had no opportunity to set loose. Let’s begin.

1. If I will submit the same article to many article directories, won’t it violate a search engine’s policy against duplicate content?

No, it won’t. Since we’re dealing with high ranking websites, the search engines would assume that the submitted content is their original work. This is the reason why a lot of article directories are pretty confident about the articles they display. The problem that they encounter, really, is with regards to the credibility of their services. They don’t want to be known as a repository of junk content, that’s why they have outlawed the posting of PLR articles as well as articles imbued with affiliate links.

2. Does this mean that I could submit articles which I have already posted in my own web pages?

No! Since the search engines would assume that the higher ranking websites are the originators of the content, your web pages would be distinguished as duplicates, and this could possibly lead to the de-indexing of your website. You wouldn’t want this to happen.

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3. Could I submit as many articles as I could to as many article directories as possible?Yes, you could! In fact, this is very much advised, to build up your link popularity and secure for your website a great page rank.However, please bear in mind that search engines, and Google in particular, become quite wary about a website that suddenly experiences a great increase in the number of its back links. It is advised that before you submit another article to the article directories, you have to wait for at least 3 weeks after your last submission.4. My page views are quite low. Does article marketing really work?Yes, article marketing does work! If your article’s page views remain in low levels, ask yourself the following:a. Is the subject of your article interesting enough? Does it cater to a wide audience?
b. Is your title enticing enough to merit a reading of your entire work?
c. Is your article informative enough to merit recommendation?
d. Is your article readable enough to give your audience an easy time in digesting the information you want to share?These are the factors that contribute to low page views. Doing some necessary editing to correct these problems can dramatically increase the number of times your article would be viewed. Additionally, some article directories really attract a few visitors. But the popular ones like www.ezinearticles.com, www.goarticles.com, www.articleavenue.com and www.isnare.com should give you hundreds of readers in a month’s time.5. How sure am I that my article would be kept intact by people who would use it in their own websites or eZines?

You can never be sure. This is why you have to run your own check from time to time. Search for unique phrases in your article, and click on the results. Determine if the webmaster honored your resource box. If he did not, you could ask him to include the same, or you could file a complaint with the article directory so that they themselves could act on the matter. Vigilance is the key.

***************************************************************************************
Dave writes from Frederick, Maryland, USA. Check reglarly for his latest PLR
articles and how your use of articles can help or hinder you and your online
business. For more information, you can contact Dave
at: info@daveylee.com or visit Dave online at: www.daveylee.com
***************************************************************************************

Posted in PLR Article Info

Five Perilous Mistakes That People Make In MLM And How To Avoid Them

Posted on January 27, 2007 by Dave

Multi-level marketing, or MLM, has taken the world by storm. This ingenious manner of direct selling allows the customer to become a representative of the MLM program. As a result, the customer-cum-recruit would be given the opportunity to earn from his efforts.

MLM has been implemented for the online audience in recent years, further elevating its popularity to new heights. A lot are joining MLM programs in this day and age.

But only a few are succeeding.

The reason? It’s because countless multi-level marketers are committing the same mistakes over and over again. Instead of learning from the errors of their predecessors, they fall victim to the very same faults, thus jeopardizing their chances of attaining success in the MLM field.

What are these mistakes? Better yet, how can you avoid them?

1. Believing that MLM is a “get rich quick” scheme. Any person who has experienced a certain degree of success with MLM would tell you that this system is far from being one of those profitable opportunities that you could pursue while being idle. The fact is, you will have to work – and you will have to work hard – to be able to achieve success with multi-level marketing, whether it is conducted online or offline. Though eventually, and if you work hard enough for such a status, you’d be able to receive passive income from the sales that would be generated by your down line, you’d have to extend a lot of effort to establish a solid battalion of committed individuals who will share your devotion to the program. Though all of these may seem like hard work, MLM remains to be a very rewarding opportunity for anyone who would be wise enough to invest their time and industry to the program.

2. Believing your own hype. “This is easy.” “I’m too good for this job.” “I could do these with my eyes closed.” These are statements born from confidence – or overconfidence to be more precise. And this haughty disposition could very well be your number one obstacle to attaining success with MLM. Don’t get me wrong. A certain level of confidence will serve you well. You will have to win some sales for the MLM program after all, and you’d have to believe in the said program to be able to convince others to join the cause. And this requires confidence – the right kind of confidence, that is. But too much of the same would make you rest on your laurels, which is something you cannot afford in this line of business.

3. Leads are useless. This kind of attitude is doomed from the very beginning. Leads are the lifeblood of any MLM campaign. Leads represent your prospects, your future recruits. Without leads, your MLM campaign is sure to be a failure.

4. Generating a certain volume of leads is enough. Again, this is an attitude that would spell doom for your success. Lead generation is, as it should be, a continuous commitment. It should never cease. Even if you feel that you have generated enough leads from which you could convert some new recruits, there will come a time when all those leads would be exhausted. What then? Where will you gather your earning potentials if you have stopped looking for leads? A multi-level marketer’s task is to continuously – and unceasingly – discover new prospects everyday. Let’s face it, it’s the only way by which you could sustain the profitability of your MLM campaign.

5. Lack of focus. Many multi-level marketers are of the belief that they should join as many MLM programs as allowable to provide for themselves several income streams from which they could derive their earnings. This could prove dangerous. Spreading yourself too think by engaging in several programs at the same time would make you lose your focus. Instead of concentrating all your efforts to achieve success with one program, you’d be dividing the same among several platforms. The best way to deal with things is to firmly establish yourself in one program before venturing to the next. Build a solid down line from which you could earn some residual income in a sustainable and substantial level before joining another program. This way, you’d be ensuring that you’ll receive some profit from the first program even while you’re concentrated on the new one.

Knowledge, they say, is half the battle won. Knowing the common mistakes the multi-level marketers make is the first step towards success, as it would guarantee that you won’t fall prey to what has caused their failure. Learn from them, and succeed where they have fallen.

Drop in again next week and join Daveylee for another article regarding PLR articles and how they can help or hinder you and your online business. For more information, you can contact Dave at: info@daveylee.com

Posted in PLR Article Info

Five Free And Essential Marketing Tools To Ensure Any Affiliate Partner’s Success

Posted on January 17, 2007 by Dave

Time and time again, it has been said that affiliate marketing is, without a doubt, the quickest and most efficient way of earning a living online. There are a variety of reasons for this. For starters, most affiliate programs do not require any enrollment fees. There is no financial investment on the part of the affiliate. Secondly, the affiliate is only tasked with pre-selling the affiliate merchant’s products. The sales page, the payment processing, the digital delivery, and the post sales services will be handled by the affiliate merchant.

This shouldn’t mean that the affiliate should lack in commitment, however. In fact, an affiliate’s success really depends on how much commitment they could give the program, and how much effort they actually invest to pursue that commitment.

Sometimes, this requires some monetary expenses. Getting a web host, for example, as well as a domain name, would necessitate some cash to be laid out. Getting professionally made graphics to make this website attractive can also cost some cash, in the event that the affiliate cannot do this for himself. PPC advertising can equally be just as costly, if not even more, if the affiliate would ever decide to utilize this option.

But not everything needs to come at a price. There are vital tools that would help ensure the affiliate’s success, and they can often be used for free.

Here are the top five tools under this category. Knowing them would give you the edge you need. Using them would give you the head start that would push your online enterprise to the next level.

1. WordPress. WordPress is a movable-type blog. It is a software program you could download and use to create your own blogs which you could upload in your own server. You won’t have to settle for the words “blogspot” or “livejournal” or “xanga” to be attached to your URL. You could host your blog under its own domain name, or as another page in your main website. Blogs are great marketing tools. They get indexed quite quickly by the search engines, and often, the figure prominently well in the search engine results pages (SERPs). They could also give your main website the backlinks it needs to boost its own page rank. Additionally, a blog can be customized to become your main website. The primary advantage of this approach is the convenience you’ll receive when it comes to publishing content. Download the WordPress client for free from www.wordpress.com .

2. NVU Website Creator. Macromedia Dreamweaver is too expensive? Microsoft Front Page is too complicated? Then the NVU Website Creator is the program for you. This software program streamlines the website creation process through an interface that is easy to use, but powerful enough to make professional-looking web pages. Download the client for free from www.nvu.com .

3. Backlink Builder. If you’re maintaining your own website, either as a review center for your affiliate program’s products, or as an affiliate mall for the same, or even as a blog which promotes the aforementioned digital items, you will need to build a thorough list of backlinks to increase your page rank. The higher your page rank is, the better chances it will have of appearing in the first few pages of search engine results. Don’t know where to start? Use the free tool available at www.webconfs.com/backlink-builder.php to discover all the places where you could leave some links to your website.

4. Keyword Selector Tool. Keywords are the primary ingredients of any search engine optimization (SEO) campaign. You will use them for your meta tags, your h1 tags, your ALT tags, your page title, and your content. You will even use them for the articles you will submit to the many article directories in the World Wide Web. The proper use of keywords would result in the more efficient documentation of your website so that the search engine spiders will have an easier time finding your web pages for any relevant query. And since 80% of the traffic that you will be able to generate for your website would come from the search engines, keywords become the most essential aspects of your site building efforts. Need to find the right keywords? Go to www.nichebot.com and use their powerful tool to determine the profitability of the keywords related to the affiliate products you will be promoting.

5. Statcounter. You will need to study your website’s statistics so that you’ll know what you’re doing wrong, as well as replicate what you’re doing correctly. For this purpose, simply copy and paste the code that will be provided by www.statcounter.com to get in-depth reports about the performance of your website.

All of these tools would improve your performance as an affiliate. And the fact that they all come without charge just makes the deal even sweeter. Try them out. Chances are, you will realize that the best things in life can be free after all.

Drop in again next week and join Daveylee for another article related to PLR articles and how they can help or hinder you and your online business.

Posted in PLR Article Info

5 Alternative Ways To Prepare Your Own Ebooks And Special Reports Without Having To Write A Single Word

Posted on January 7, 2007 by Dave

Many online marketers today make a living by selling their own products. Among the most popular digital products to sell are eBooks and special reports. These are files in written form where useful and desired information can be conveyed. Indeed, information is what fuels the internet. It’s not called the information superhighway for nothing, after all. People log online to search for information. If you have the information they need, then they will come to you. And if this information holds a lot of value, you could sell the same and make some wonderful profit. And since words are the primary tools of communication in the World Wide Web, information is often conveyed in written form, i.e. the aforementioned eBooks and special reports.

But preparing written works is not easy. For starters, not everyone could write. And those who could often don’t have the time to embark on such an undertaking.

Fortunately, there are some alternative routes you could take which would allow you to prepare your own eBook or special report without having to write down a single word. Let’s take a look at 5 of these options.

1. Gather some articles and compile them in a single volume. This would be the easiest way to prepare your own digital product. These articles can be PLR works which grant you the right to alter them and use their content anyway you please. Or they may be articles written by other people, which you have compiled from renowned websites like www.ezinearticles.com or www.goarticles.com . If you choose the latter set, just make sure that you respect the terms and conditions of their usage, primary of which is the inclusion of the original author’s resource box. You can’t just bundle up articles left and right, however. Make sure that one article would organically and logically flow to the next. You can ensure this by studying the articles you want to include.

2. Conduct an interview with an expert and record the same. Thereafter, hire someone from www.rentacoder.com , www.elance.com or www.guru.com to transcribe the conversation you had with the said expert. You’d be surprised how quickly you could jack up 50 to 200 pages worth of essential reading material using this method.

3. Buy an existing eBook or special report that comes with private label rights. This would enable you to alter the contents of the same, and even name yourself as the author of the work. You could add some materials as you feel are necessary, or better yet, you could combine two, three, or even ten of these PLR eBooks or special reports to come up with an encyclopedic tome of information worthy of some notice.

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4. Hire a ghostwriter to prepare an eBook or a special report for you. There are many, many freelance writers looking for work at the websites we have mentioned in no. 2. It’s just a matter of selecting the best writer for the job at a price that will not be too daunting to your budget. Expect to pay $200 to $1,000 for a 50 page eBook, however.

5. Here’s a novel approach. Join an internet marketing forum, and ask a query. A good example would be “How Could You Profit From The Internet With A $0 Budget.” For certain, you’ll get some amazingly enlightening replies. Compile these replies until you’ll have enough materials to come up with an eBook or a special report. Ask the posters’ permission to avoid any copyright issues. Chances are, they’ll agree, provided that a link to their respective websites would be included in your work.

Lack of writing prowess, or the time to write at that, is never a bar for the production of your own digital products. All you need is a little imagination, and hopefully, the suggestions above have stirred up some concepts in your mind.

Drop in again next week with Daveylee for another article related to PLR articles and how they can help or hinder you and your online business.

Posted in PLR Article Info

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